DON'T GET COMFORTABLE
INSIDE AN AMERICAN GIANT PHOTO SHOOT
Our latest photo shoot was inspired by all the Americans out there who refuse to settle. We looked to the people of our city to show us how a strong work ethic, creativity and willingness to take risks are driving the nation forward. Why? Because you can't get very far by sitting back and waiting for others to fly past you.
We asked a few handsome locals to model some gear next to the pros to see if they could teach each other a thing or two. Turns out, they all look pretty good.
William Werner is a Pastry Chef at Craftsman & Wolves, a bakery located in the Mission District of San Francisco known for its baked indulgences that combine art and science, like the infamous 'rebel within.'
Jesse Woodward loves working with determined individuals. He's currently working on opening up a sports bar in San Francisco called Hi-Tops.
Jasper McCargo is an amateur boxer and music producer. We met Jasper at Kings Boxing Gym and knew immediately that he was the kind of guy who doesn't get too comfortable.
Matthew Scott is a creative agency strategist, and teaches digital strategy to students at the Academy of Art University in San Francisco. He takes great ideas and makes them work.
The men were the standout but the backdrop of the shoot was inspiring in itself. This building was constructed in the 1870's by American Industrialist Claus Spreckels, and in its first incarnation the space was a booming sugar refinery. Over his lifetime Spreckels was behind the establishment multiple sugar factories between California and Hawaii, and he was also involved with enterprises in the railroad, shipping and newspaper publishing industries. After the sugar refinery closed down the space was converted into a recycling plant, and today, when it's not being converted into a photography set, it operates as a storage facility. Thank you, San Francisco Storage!