Who We Are:

“A forward-thinking brand with one foot firmly planted in the good old days of American manufacturing.”—valetmag.com

We’re a small group of Americans that are tired of hearing all the talk about the death of American manufacturing and the decline of the United States.  We believe our ability to make great things in America is alive and well. The enduring American spirit of innovation, work ethic and commitment to ideals inspired us to do something that would make us proud.  For us that meant starting a company that made exceptional American Made clothing at prices that don’t break the bank. We started with sweatshirts, because to us, they are the classic American silhouette that at once says hard work, versatility and a willingness to get your hands dirty. 

How We Do It:

“American Giant signals that American manufacturing is making a comeback.” – Inc. Magazine

Yes, it costs more to manufacture in the United States, but we like the fact that American workers are paid a living wage and work in factories that are safe and clean.  We have eliminated all costs that weren’t directly tied to building great products--unnecessary layers of traditional selling and marketing: big advertising budgets, fancy retail stores, expensive wholesale partners.  That leaves us room to bring American Made craftsmanship to you at a great value, made here.  

So what’s the downside? We ask you to tolerate purchasing on our website before actually putting your hands on the garment. That’s why we offer free shipping both ways. If you are not 100% satisfied, send your product back and we’ll refund the total price.

What We Make:

“Immediately apparent durable quality –coolhunting.com

We set out committed to 2 basic principles:

Quality.  To us, quality means clothes that are made well with durable fabrics, sturdy hardware and fasteners, and solid construction, made by American hands.  Clothes that will stand the test of time--that you’ll want to pass on to your girlfriend or your kids.

Fit.  We wanted clothes that fit well.  We remember when you put on a jacket or a sweatshirt and it felt that it was made for you.  Not lots of excess fabric, and sloppy fit.  Try on an American Giant garment. If we’ve done our job right, it should fit you well, almost snuggly, but cut and built to allow you to move freely and look great.

“Think of your typical gym wear, but with a slimmer, more modern cut—appropriate for life away from the treadmill.”—Out.com